Marketing

this is an elective in M arketing

This is a professional course in Marketing which discusses comprehensively the principles of ...

In this dynamic and transformative course, students will delve into the intricacies of Business ...

MKTG 3139 Distribution Management

Distribution Management is the study of concepts, principles, ...

This course employs a combination of lectures, case studies, group projects, and hands-on ...

The Internship course offers students the opportunity to gain practical, real-world experience in...

MKTG 3141 Sales Management

Sales Management is a specialized course designed to provide marketing ...

MKTG 1130 Professional Salesmanship

The field of professional salesmanship deals with the ...

Consumer Behavior 

This course explores the psychological, social, cultural, and situational ...

Strategic Management

This capstone course equips marketing students with an integrated ...

Pricing Strategy 

This course introduces students to pricing strategy as a core element of marke...

This Marketing Research course develops students’ ability to design, execute, and communicate ...

This course provides students with a thorough understanding of key marketing concepts, enabling ...

This course provides a comprehensive introduction to Marketing Information Systems (MIS) and ...

This course equips students with the ability to design and implement strategic marketing ...

This course employs a combination of lectures, case studies, group projects, and hands-on ...